The connection between Rugs.com and Charlotte FC goes beyond the surface. Both organizations are deeply embedded in the fabric of the Carolinas, committed to enhancing the lives of the people they serve. Rugs.com, a family-owned business with over 55 years of retail experience, has grown from a local entity into a nationwide leader in the e-commerce space. Similarly, Charlotte FC, a relatively new addition to Major League Soccer, has quickly become a unifying force in the region, bringing together fans from all walks of life.
Rugs.com is using this partnership to bring its "Beneath Every Moment" vision to life, focusing on the idea that both soccer and home décor play crucial roles in bringing people together. The partnership also includes a philanthropic element. Through their existing "Paying It Floorward" campaign, Rugs.com and Charlotte FC are working together to alleviate some of the financial pressures faced by teachers in the area, further demonstrating their commitment to giving back to the community.
As Charlotte FC continues to grow its presence in Major League Soccer, and as Rugs.com expands its influence in the home décor market, the partnership between these two organizations is poised to make a lasting impact. Together, they are not just promoting their brands but also fostering a sense of community, pride, and unity across the Carolinas.